JCW recently installed floor screed at the new Abercrombie and Fitch store at intu Trafford Centre – the first outside London.

Renowned for laidback, all-American fashions, Abercrombie and Fitch appeals to affluent shoppers aged between 21 and 24, and regional managing director of intu, Colin Flinn, believes that the Trafford Centre’s ability to curate a shopping experience that encourages customers to stay longer, makes them the first point of call for high calibre brands, like A&F.

To accommodate high levels of foot traffic at the Manchester A&F branch, JCW screed teams were employed to lay screed before it opened in August 2018. We made sure work was carried out professionally and efficiently and used the best quality materials, supplied by Tarmac Building Products.

We used 510m² of 75mm Truscreed and fibres (bagged), M bond epoxy bonding coat and 1 tonne of bagged screed at Abercrombie and Fitch to ensure a smooth level floor surface.

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